International Research Journal of Commerce , Arts and Science
( Online- ISSN 2319 - 9202 ) New DOI : 10.32804/CASIRJ
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THE IMPACT OF USE OF ARTIFICIAL INTELLIGENCE IN EMPLOYEE ENGAGEMENT & RETENTION AMONG ZENNIALS – AN EXPLORATORY ANALYSIS
1 Author(s): MANDEEP KAUR
Vol - 17, Issue- 6 , Page(s) : 47 - 54 (2026 ) DOI : https://doi.org/10.32804/CASIRJ
The increasing use of Artificial Intelligence (AI) in organizational processes has significantly transformed modern Human Resource Management (HRM) and workplace dynamics.