|
BRIDGING LEGAL AND BUSINESS OVERSIGHT: FOR EMERGING SILVER CONSUMER IN A DIGITAL ECONOMY
2
Author(s):
MS. ADITI SRIVASTAVA, DR. RITU GAUTAM
Vol - 14, Issue- 11 ,
Page(s) : 330 - 342
(2023 )
DOI : https://doi.org/10.32804/CASIRJ
Get Index Page
Abstract
This exploratory paper explores the intersection of consumer protection law, cybersecurity regulation and business governance in addressing the vulnerabilities of senior citizens in Indian rapidly evolving ‘silver consumer segment’ driven by increased longevity and migration to digital economy.
|