|
A STUDY ON MARKETING STRATEGIES ADOPTED BY THE PUBLIC AND PRIVATE LIFE INSURANCE COMPANIES
1
Author(s):
BHASWAR BAGMITA PARIDA
Vol - 15, Issue- 2 ,
Page(s) : 58 - 67
(2024 )
DOI : https://doi.org/10.32804/CASIRJ
Get Index Page
Abstract
The study entitled as, “Marketing strategies of public and private life insurance companies has highlighted the marketing strategies followed by both public and private life insurance companies.
|