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RETAILING STRATEGIES IN FOOD, FOOTWEAR & APPAREL SEGMENT (WITH SPECIAL EMPHASIS ON LUCKNOW CITY)
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Author(s):
MRS. DINAR FATIMA
Vol - 3, Issue- 2 ,
Page(s) : 685 - 700
(2012 )
DOI : https://doi.org/10.32804/CASIRJ
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Abstract
Based on product categories the retail sector represents a variation in the level of development and preference for the formats. Categories of product differ in terms of level of risk, percentage share of markets, and relevance for the consumer, and the expectations of customer service.
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